Levels of Sketching
“I’ve met a lot of designers in my limited experience that complain
about the “sketchers”. Sometimes designers with an aptitude for
sketching get labeled as being shallow or non-creative. However, I see
sketching as a means to and ends rather than the end all. When all is
said and done, regardless of how flashy the sketch may be or how killer
it may look, the essence of why we sketch ideas as designers is seeded
in effectively communicating those ideas to our clients. Sketching is
our language of communication.”
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjAU0uXaWCgBvKJ1yBKKENGYenvcBxM3H32A-HCTuvByenyR9zcibicISa8mogE2zoB8k0IN8HVOVx8skFgtWvRa3G66l3eIN5QnQTUvD1A22dK8NFoezZYlbkOqd-tMJ85T1fDx9U_fEjO/s400/1.jpg)
Sometimes we sketch for fun, but most of the time when working, we
sketch for clients or other designers. The sketches that go into your
sketchbook are of a different quality than those you would show to your
fellow designers in a review or to a client in a meeting, but both
sketches have their uses nonetheless. Take this for example, you’re in a
restaurant on a lunch break and something comes to mind. You quickly
jot it down on a scraggly napkin so that you don’t forget the idea. That
sketch too has its purpose. Although it could be the killer idea of a
lifetime, the communication may be lacking from you to the client and
may be more of a self communication tool.
1. Personal Communication Sketches aka the Doodle:
These are the scraggliest of the scraggers. The dirtiest of the
dirty. They sketches that tend to live in the sketchbook or on discarded
pieces of paper. The purpose of doodling and sketching so roughly is
for you the designer to work out the issues with form or function, but
in a looser more empathic way. These sketches tend to be most present at
the genesis of the product concept. For me, these are the doodles I do
when preoccupied in thought on the bus or train as I try to fiddle
around with new ideas or sketch techniques.
2. The Thinking Sketch:
Al little more focused and refined, these sketches are usually a lot
cleaner than the scraggly doodles you find in a sketchbook. You may find
yourself showing these to other designers, so you can make certain
assumptions as you sketch and use cues that your colleagues would pick
up on suck as hatching and contour lines. Simple gestural sketches could
also fall into this category.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjzFOdi_wGlxsYAl0RAzOi_4SyNCjR6K3Z17m9CqzigWrCBzfbPIqwHsj5H06DhsfMItYXj5ZGUmScHmjra1g6OPVExgixt1daBwIxNFZN83RWNO8HCbcOniBwiZhw7zJNLImZmorsZGQqP/s400/3.jpg)
3. The Technical Sketch
Designers bridge the gap between art and engineering. (you can decide
for yourself what your role or mantra is) As such, sometimes it’s
necessary when sitting and working with an engineer or clay modeler to
then speak on their terms. That means pulling out the ol’ exploded
views, cutaway views, and cross sections to help communicate your vision
for the product your designing.
5. The Emotive Sketch:
The gushy, over the top, killer sketch whose soul purpose is to make
your viewer stare in awe at the killer sketch/render in front of them.
Yes this is what tends to be the automotive sketch. Descriptive yet
very emotional. I rarely do these much as I tend to work in 3-d once I
get past the presentation sketch phase, but don’t get me wrong, I
totally dig these and love a good emotionally and visually captivating
sketch.
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